Australian Field Days United in Common Cause

10th January 2022

Posted in: News

In the absence of a national organisation representing the interests of major regional business events across Australia and New Zealand, the Association of Agricultural Field Days of Australasia (AAFDA) has become a leader in representing the regional events industry.

Field Days are the perfect promotion and sales generating vehicle for thousands of small, medium, and corporate businesses serving agribusiness and broader interests. Field Day events generate hundreds of millions of dollars benefiting regional communities, agriculture, farming and primary industries.

The challenges faced by all agricultural field days continues into 2022, after the devastation of 2020 and for those Field Days that had to deliver compromised events or suffered cancellations in 2021.

Newly appointed AAFDA Chairman, Mr Bruce Wright said, “the recent announcement by the Minister for Agriculture, David Littleproud that Round 2 of the Supporting Agricultural Shows and Field Days Program would open shortly, was welcomed by Australian Agricultural Field Day organisations”.

“The AAFDA on behalf of its members, are very grateful for the Federal Government’s continued support for Field Days. This support is recognition of the positive economic impact AAFDA members have and will continue to make to regional communities as they recover from floods, droughts, fires, and Covid-19 pandemic”.

“We are very proud of the Agricultural Field Days around Australia and New Zealand, these events have proven themselves for over six decades as event leaders of regional trade, business, and rural community engagement events, delivering millions of dollars into regional economies”. Mr Wright said.

The AAFDA are also in contact and meeting with a range of government, agricultural, machinery, event, and supplier organisations as a means of building support for members in preparation for launching into 2022.
“The AAFDA are determined to strengthen our reach and relationships, to create substantial and significant advances in our members capabilities. We have learnt that a great deal can be achieved in gaining additional insight, knowledge and support, through collaboration. Now is the time for agricultural field days throughout Australia and New Zealand to shine and take major steps forward into 2022 and beyond with like-minded advocates who also benefit through the success of our events.”

The AAFDA are encouraged by the direction we are now heading. As vaccines enable restrictions to ease and issues associated with borders begin to subside, Australia’s Field Days will be ready to showcase the agricultural industry and bring industry stakeholders together to share information, promote innovation and encourage investment in agricultural technologies and equipment.

See the 2022 calendar of Agricultural Field Days on the AAFDA website